Show HN: I'm building an affiliation platform based on blockchain

{
  "by": "Junqueror",
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  "id": 40245734,
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  "text": "Hey HN! My name is Junqueror, and want share with you a project I&#x27;ve been working on the last months.<p>I am a software developer, I build my own apps, but I have always had problems in the marketing side.<p>Some time ago I struggled with affiliation marketing.<p>I thought that blockchain characteristics (transparency, security, reliability, payments) can really help to improve the weaknesses of current affiliation and referral systems:\n - program restrictions and conditions\n - unreliable tracking and attribution\n - hidden actions\n - commission rates\n - bad incentives\n - payment delays\n - platform commissions\n - contractual terms\n - fraudulent activities<p>So I&#x27;m building BreadCrumbs, a decentralized platform dedicated to the promotion of products wand services with crypto rewards and using blockchain as a tracking system<p>Not only improves deficiencies of affiliate and referral marketing, but also opens it yo anyone in the crypto space.<p>I would like to hear feedback and know what do you think about it.<p>- Do you think that blockchain and crypto can add value and improve traditional systems?\n- Is it interesting for crypto business and crypto users?\n- Does the &quot;Share To Earn&quot; make sense? Well, it already existed, but improved and moved to crypto",
  "time": 1714728170,
  "title": "Show HN: I'm building an affiliation platform based on blockchain",
  "type": "story",
  "url": "https://bread-crumbs.tech"
}

{
  "author": "Junqueror",
  "date": null,
  "description": "Empower your community to promote your brand and earn rewards. Tracking, analytics, and crypto rewards in one place.",
  "image": "https://www.bread-crumbs.tech/og",
  "logo": null,
  "publisher": "BreadCrumbs",
  "title": "BreadCrumbs | On-chain Affiliation & Referral Marketing Platform for Web3 Brands",
  "url": "https://bread-crumbs.tech"
}

{
  "url": "https://bread-crumbs.tech/",
  "title": "BreadCrumbs | On-chain Affiliation & Referral Marketing Platform for Web3 Brands",
  "description": "StopgamblingwithvanitymetricsDemandResults-basedMarketingReferral programs and affiliate campaigns for Web3 products.Links for your community and content creators to promote your products and drive...",
  "links": [
    "https://bread-crumbs.tech/"
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  "image": "https://www.bread-crumbs.tech/og",
  "content": "<div><section><div><div><p><span>Stop</span><span>gambling</span><span>with</span><span>vanity</span><span>metrics</span></p><p><span>Demand</span><span>Results-based</span><span>Marketing</span></p></div><p><span>Referral programs and affiliate campaigns for Web3 products.<br /></span><span>Links for your community and content creators to promote your products and drive conversions.</span></p></div><div><div><p><span>Share to earn your first reward</span></p></div><div><p><span>Claim your generated rewards:</span></p></div></div></section><section><div><h2>Your Web3 project can't afford more inefficient marketing</h2><p><span>We know that, that's why we make sure you only pay for results</span></p></div><div><div><p><span>the origin</span></p><p><span><span>Inefficient &amp; unreliable marketing</span></span></p><div><ul><li><span><span>No reliable way to acquire users and build trust</span></span></li><li><span><span>Wasting marketing budget with unpredictable ROI</span></span></li><li><span><span>Missing data on what actually drives business growth</span></span></li><li><span><span>Low community engagement and participation</span></span></li></ul></div></div><div><p><span>the destination</span></p><p><span><span>Referral &amp; Affiliate campaigns that </span><strong>drive results</strong></span></p><div><ul><li><span><span>Quality traffic that translate into new users and sales</span></span></li><li><span><span>Pay only when you get conversions</span></span></li><li><span><span>Comprehensive on-chain tracking and analytics</span></span></li><li><span><span>Active community members that become brand advocates</span></span></li></ul></div></div><div><div><p><span>the path</span></p><p><span><span>Empower your believers to </span><strong>spread the word</strong></span></p><div><div><p><span>Provide your community with a referral program or use our curated network of Web3 affilaites</span></p></div><div><p><span>Forget to manage campaigns, referrers, creators and payments. We do it for you</span></p></div><div><p><span>Analize real-time KPIs and metrics to make data-driven decisions</span></p></div><div><p><span>Design your own referral experiences that activate your community while helping you grow. Win-win strategy</span></p></div></div></div><p><img alt=\"the path\" srcset=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fshare.png&amp;w=640&amp;q=100 1x, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fshare.png&amp;w=828&amp;q=100 2x\" src=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fshare.png&amp;w=828&amp;q=100\" /><img alt=\"the path\" srcset=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcrumb-picked-toast.png&amp;w=640&amp;q=100 1x, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcrumb-picked-toast.png&amp;w=828&amp;q=100 2x\" src=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcrumb-picked-toast.png&amp;w=828&amp;q=100\" /></p></div><div><div><p><span>the steps</span></p><p><span><span>We </span><strong>track</strong><span> </span><strong>conversions</strong><span> and distribute rewards</span></span></p><div><div><p><span>1. Create a free trial campaign to test how it works</span></p></div><div><p><span>2. Configure your campaign in 2 minutes</span></p></div><div><p><span>3. Engage your community with a referral program. We encourage our affiliates to promote your product</span></p></div><div><p><span>4. Sit back, watch how your campaign drive sales running on autopilot</span></p></div><div><p><span>5. Get a guaranteed ROI, since you're paying only for results</span></p></div></div></div><p><img alt=\"the steps\" srcset=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcreate-path.png&amp;w=640&amp;q=100 1x, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcreate-path.png&amp;w=828&amp;q=100 2x\" src=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Fwhat-is%2Fcreate-path.png&amp;w=828&amp;q=100\" /></p></div></div></section><div><div><h2>The referral program and affiliate campaigns that your Web3 product needs</h2><p><span>Simple and effective marketing for busy builders and tight budgets</span></p></div><div><p><span>Easy to use</span></p><h3>Setup wizard and configuration dashboard</h3><p>\nLaunch referral programs in minutes, not weeks.\nSet a URL, budget, and rewards and you're ready to go.</p></div><div><div><p><span>From zero integration effort</span></p><h3>Hosted campaign pages</h3><p>\nA dedicated campaign page is created for you to share with your community and affiliates to participate.\nPlus, you can customize the page with your own branding.</p></div><div><p><img alt=\"A screenshot of a campaign page\" srcset=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=640&amp;q=75 640w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=750&amp;q=75 750w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=828&amp;q=75 828w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=1080&amp;q=75 1080w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=1200&amp;q=75 1200w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=1920&amp;q=75 1920w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=2048&amp;q=75 2048w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=3840&amp;q=75 3840w\" src=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Fhosted-branded-campaign-page.png&amp;w=3840&amp;q=75\" /></p></div></div><div><p><span>Tailored for Web3</span></p><h3>Instant crypto rewards</h3><p>\nSet digital assets as intentives to reward the community. \nInstant and automated crypto rewards for supporters. Just connect your wallet and claim your rewards.</p></div><div><p><span>KPIs and charts to measure your marketing ROI</span></p><h3>On-Chain Analytics</h3><p>\nMake data-driven decisions with real-time conversion tracking.\nFull visibility into your marketing funnel, from first click to final conversion.</p></div><div><div><p><span>Quality leads and conversions</span></p><h3>BreadCrumbs Curated Network</h3><p>\nCreating an affiliate campaign means activating our Discord community of Web3 creators and marketers to start promoting your product. \nThe most qualified affiliates who understand your target audience will drive conversions, and therefore are the ones who get the rewards.</p></div><div><p><img alt=\"Discord channel\" srcset=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=640&amp;q=75 640w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=750&amp;q=75 750w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=828&amp;q=75 828w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=1080&amp;q=75 1080w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=1200&amp;q=75 1200w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=1920&amp;q=75 1920w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=2048&amp;q=75 2048w, https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=3840&amp;q=75 3840w\" src=\"https://bread-crumbs.tech/_next/image?url=%2Fstatic%2Fimages%2Fhome%2Ffeatures%2Faffiliates-network-on-discord.png&amp;w=3840&amp;q=75\" /></p></div></div></div><div><div><p><span><img src=\"https://bread-crumbs.tech/static/images/app/Junqueror%20-%20BreadCrumbs%20Advertiser.png\" alt=\"avatar\" /></span></p></div><div><h3>Hi, I'm Junqueror</h3><p>I'm a builder too. I also learned the hard way that great products can fail without good marketing.\nAfter some enterpreneurial failures, I dove deep into Web3 and blockchain and discovered two things:\n1. Marketing success comes from paying only for what works\n2. The real power of Web3 lies in its communities\nThat's how BreadCrumbs was born - a platform that puts communities at the heart of marketing and encouurage them to promote your product:\n✔ Cost-efficient marketing that pays only for results\n✔ On-chain tracking for complete transparency and security\n✔ Instant crypto rewards for supporters\n✔ Gamified experiences that drive community engagement\nThis is, in essence, performance-based marketing tailored for the Web3 industry.</p><a target=\"_blank\" href=\"https://x.com/junqueror\"><p>Junqueror\nFounder of BreadCrumbs</p></a></div></div><section><div><h2>BreadCrumbs is meant for Web3</h2><p><span>Blochchain based, decentralized, secure and crypto-native</span></p></div><div><div><div><p>Build an affiliation strategy where you use your own project token to fund your campaigns and reward users. You can also create sharing airdrops and Initial Share Offerings</p></div><div><p>Start from scratch, pay only for results! Set up your campaign by getting your CLTV and then set your CAC to have a clear ROI.</p></div><div><p>Transform your users into powerful marketing allies. Any user can become a referrer. Any publisher, influencer or YouTuber can become an affiliate. Empower your community</p></div><div><p>Affiliate and referral campaign creation in a couple of clicks. Just log in with your wallet and let the magic happen.</p></div></div><div><div><p>Easily generate income by sharing your favorite brands and projects. Crypto enables you to receive payments instantly without any restrictions</p></div><div><p>Forget about waiting for your rewards. Get them instantly with automated affiliate and referral systems powered by blockchain</p></div><div><p>Do not miss any reward with a highly reliable system. Blockchains are designed to be always available and secure</p></div><div><p>Blockchain networks have lower commissions than traditional payment systems, less operational costs, and more rewards for you</p></div></div><div><div><p>S2S Postback tracking, IP and User-Agent filtering and Captcha protection. No more bot traffic</p></div><div><p>Built on blockchain. 100% service availability and reliability.</p></div><div><p>Transparent and real-time user traffic tracking, no hidden fees or commissions</p></div><div><p>No intermediaries. Trully open to everyone. Smart contracts guarantee the fairness of the system</p></div></div></div></section><section><p></p><h2>Frequently Asked Questions</h2><a target=\"_blank\" title=\"Ask us on Discord\" href=\"https://discord.gg/JBB8taucM\"><svg></svg>Ask us on Discord</a><p></p><div><div><h2></h2><div><p>Absolutely! BreadCrumbs is versatile and can be used to promote a wide range of products and services across various industries: DApps, DeFi, NFTs, Gaming, Social, etc. Whether you're a small web3 startup or a large enterprise, there are no restrictions to become an affiliate. We will help you to craft the best referring experience for your specific cases.</p></div></div><hr /><hr /><hr /><hr /><hr /><hr /><hr /><hr /><hr /><hr /><hr /><hr /></div></section></div>",
  "author": "Junqueror",
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  "source": "bread-crumbs.tech",
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